For Job Seekers and Professionals Who Want To Stand Out From The Competition

How to define yourself and stand out

So that you can reach your job, career & business goals

Standing Out - Building Your Personal Brand

“Your Personal Brand is what differentiates you from others”.

This program will assist you to define and build your Personal Brand so you can consistently reinforce who you are in your career or business and stand out from the competition.


the problem

Most job seekers and small business owners aren't aware of the importance of having a good personal brand.

Job Seekers & Professionals

Do you know how to sell your point of difference, your uniqueness to potential employers?

Do you know what you should and shouldn't be putting on social media?

Did you know that recruiters and potential clients are researching you online?


Do you want to stand out from the competition and land that coveted job or contract?

It's getting harder and harder to be noticed and grab the attention of employers and clients.

There are usually 100's of applicants for each new job that becomes vacant.

And it's a red sea of similar businesses looking for clients and customers.

With A Great Personal Brand, You Can...

...STAND OUT and beat the competition.

Hi, I'm Katie Robertson-Kelk

My story or Personal Brand is my extensive experience in professionally developing job application documents for job seekers. As a small business owner, I can empathise with other small business owners about the difficulty of promoting your business, personal brand and point of difference.


I was a Franchisee with a national resume franchise for 15 years and identified the gap of not providing a service in educating job seekers on the importance of their personal brand and how to promote their personal brand during the recruitment process.


I moved away from the franchise and started ECM Consulting two years ago with the aim of educating clients, both job seekers and small business owners on the importance of defining and promoting their personal brand.

Why You Should Build Your Personal Brand.....

Your personal brand tells the story of who you are personally and professionally.


It is how you present yourself to current and potential employers and/or clients. It gives you the opportunity to ensure that people see you in the way you want them to.


It gives you the opportunity to highlight your strengths, values and passions. It also helps people get to know you better and trust you.


Your personal brand can help you define your why and reach your goals because a strong personal brand can increase the chances of securing job interviews, being promoted and getting more clients for your business.

A Good Personal Brand Can Help You...

Identify what makes you different and unique from your competitors.

Consistently reinforce who you are and what you stand for in your career or business.

Know how you're going to achieve your career or business goals.

Improve your online

reputation.

Recruiters will search applicants' names to find out if they are suitable for the position.

It's Time To Define Your Uniqueness...

…With my new online program

Standing Out - Building Your Personal Brand

In this online coaching program, you'll learn how to:

In this online coaching program, you'll learn how to:

Improve your personal brand &

why it matters

  • Improve your personal brand &

why it matters

Improve your online and

offline reputation

  • Improve your online and

offline reputation

Use Personal Branding

for Social Media

  • Use Personal Branding

for Social Media

Damage control of your online

and offline reputation

  • Do damage control of your online

and offline reputation

→ WHAT’S INCLUDED.

Module One

What is Personal branding

Gain an understanding of personal branding, its importance and conducting a self-assessment and a SWOT/Gap Analysis.

Module Two

Building Your Brand - Why does it matter

Understanding and identifying your personal brand.

Module Three

how to conduct a brand audit

Undertaking a step by step brand audit to see if your image and reputation are matching.

Module Four

Damage Control

Online and offline reputation management.

wHAT iS pERSONAL bRANDING?

"Personal Branding is about managing your name - even if you don't own a business - in a world of misinformation, disinformation and semi-permanent Google records"

-Tim Ferris

7-Day Money Back Guarantee.

I believe that this program will help you build your personal brand and define who you are online & offline if you do the exercises and put in the work. But if you decide this program isn't for you, I will refund your money within 7 days after purchase.

Extras

You'll also get some added bonuses

01

01

Resume Workshop

There is a skill to writing a great resume. This workshop will take you through how to write a good resume, what to include and what not to include and much more...

02

02

LinkedIn Profile Checklist

This checklist covers everything you need to know about creating a 5-Star LinkedIn Profile.

03

03

Personal Branding Checklist

Some extra personal branding tips on how to define your personal brand in a PDF for you to print and keep.

04

04

Social Media Branding Tips

Great tips on what to include on your social media profiles and staying true to your personal brand.

Standing Out - Building Your Personal Brand

How to define your uniqueness and stand out from the competition

What is Personal Branding. . . . . . . . . . . . . . . . . . . . (Value $197)


Why Does It Matter. . . . . . . . . . . . . . . . . . . . . . . . . . . . (Value $197)


How to Conduct a Brand Audit. . . . . . . . . . . . . . . . (Value $197)


Damage Control - Online Reputation . . . . . . . . . (Value $197)


Resume Workshop. . . . . .. . . . . . . . . . . . . . . . . . . . . . . (Value $197)


LinkedIn Profile Checklist . . . . . . . . . . . . . . . . . . . . . (Value $17)


Social Media Branding Tips . . . . . . . . . . . . . . . . . . . . (Value $17)


Defining Your Personal Branding Tips . . . . . . . . . (Value $17)

TOTAL VALUE = ($1036)

Regular Price = ($497)

Today's Price = $197

or 4 x Weekly Payments - $57

Damian Dwyer.

Damian Dwyer.

Katie did an outstanding job

I was curious as to what personal branding was so I spent some time with Katie doing this module with her and I must admit there are things that I learnt about myself and learning about social media. I can highly recommend Katie if you are looking for advice on resumes, covering letters and LinkedIn profiles and the other services that Katie has to offer.

Tina Harris

Women's Business School.

Tina Harris

Women's Business School.

Katie is an absolute powerhouse on knowledge.

There's nothing she doesn't know about LinkedIn and branding. It's been an absolute pleasure working with Katie through The Women's Business School. Her generosity with her clients and attention to detail makes her a leader in this space.

Natasha Cantwell

Natasha Cantwell

I highly recommend Katie

I could not be happier with the services provided by Katie. Katie is efficient, professional and understands what you are wanting to achieve and ensures your expectations are met. I highly recommend Katie she offers exceptional service.

Vonnie Meier

Vonnie Meier

Happy for her advice and help with my personal branding

Katie is very experienced, knowledgeable and professional! A real pleasure to do business with you. I'm very grateful and happy for her advice and help with my branding and social media review/teaching.

It's Time To Stand Out

Build a Personal Brand that defines who you really are and puts you ahead of the competition!

Is this a Self-Paced Program?.

Yes, it's a completely self-paced online program to do it in your own time. It includes four workshop modules, workbooks with self-assessments and exercises. I recommend completing one module per week.

Can You Guarantee Results?.

There are no guarantees, I know this program can help you achieve your goals but only if you put in the work. What you put into it is what you'll get out of it. If you complete the program and exercises you will come away with a better understanding of yourself and your goals with a good personal brand and online presence that will help you stand out.

Is there a way to work with you one on one? .

Yes, of course, if you are happy with the program and would like to work with me one to one as a personal branding coach, creating application documents or your LinkedIn Profile, please contact me at katie@ecmconsulting.com.au

Standing Out - Building Your Personal Brand

How to define your uniqueness and stand out from the competition

What is Personal Branding. . . . . . . . . . . . . . . . . . . . (Value $197)


Why Does It Matter. . . . . . . . . . . . . . . . . . . . . . . . . . . . (Value $197)


How to Conduct a Brand Audit. . . . . . . . . . . . . . . . (Value $197)


Damage Control - Online Reputation . . . . . . . . . (Value $197)


Resume Workshop. . . . . .. . . . . . . . . . . . . . . . . . . . . . . (Value $197)


LinkedIn Profile Checklist . . . . . . . . . . . . . . . . . . . . . (Value $17)


Social Media Branding Tips . . . . . . . . . . . . . . . . . . . . (Value $17)


Defining Your Personal Branding Tips . . . . . . . . . (Value $17)

TOTAL VALUE = ($1036)

Regular Price = ($497)

Today's Price = $197

or 4 x Weekly Payments - $57

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